Description
Top three markets:
- Real estate industry: brokers (such as Re/Max, Coldwell Banker, Royal LePage, etc. who will buy the book for their agents–both residential and commercial), licensed realtors, brokers, property managers, landlords, architects, builders, financial institutions, money managers, town and city planners.
- Lawyers, both who work in real estate and those who as investors who want to “park their money.”
- Associations (e.g., realtor, landlord, property manager): Pierre lectured at the Ontario Real Estate Association. Real estate agents need to take courses to renew their license, and this book would sell in those courses.