Darwinian Fitness in the Global Marketplace Analysing the Competition

Author(s): P. Rajagopal
Publisher: Palgrave Macmillan
ISBN: 9780230369085
Edition:

$39,99

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Description

Description

Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.