Author(s): L. Lambertini
Publisher: Palgrave Macmillan
ISBN: 9780230229273
Edition:
$39,99
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The interplay between firms’ internal organization and market behaviour is a long standing issue in industrial economics. This book examines firms’ objectives in the comparatively new perspective shaped by globalization. The positive and normative aspects of theoretical analysis are developed and richly complemented by empirical studies.
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