Innovating in a Service-Driven Economy Insights, Application, and Practice

Author(s): Richard Cuthbertson; Peder Inge Furseth; Stephen J. Ezell
Publisher: Palgrave Macmillan
ISBN: 9781137409010
Edition:

$39,99

Delivery: This can be downloaded Immediately after purchasing.
Version: Only PDF Version.
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Description

Description

The global digital revolution has changed consumer society, service expectations, and funding models forever. Value Driven Service Innovation explores these changes from the perspectives of leading thinkers and practitioners in the field of innovation today.