Description
Teach your upper-level undergraduate and M.B.A. students how to use economics to solve today’s business problems with the breakthrough approach in Froeb/McCann/Ward/Shor’s MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 6E. This edition addresses traditional managerial economics topics using a problem-based approach built around today’s most common business mistakes. The authors use models sparingly and only in instances when models help students determine why mistakes are made and how to fix them. Revisions throughout this succinct, fast-paced presentation offer challenging, interactive applications that place students in the role of a decision-maker who must identify profitable decisions and implement them. Practical content highlights the latest economic developments worldwide and makes this an excellent ongoing reference for professionals pursuing business careers.
