Religion and Consumer Behaviour in Developing Nations 1st Edition

Author(s): Ayantunji
Publisher: Edward Elgar Publishing
ISBN: 9781839101021
Edition: 1st Edition

$39,99

Delivery: This can be downloaded Immediately after purchasing.
Version: Only PDF Version.
Compatible Devices: Can be read on any device (Kindle, NOOK, Android/IOS devices, Windows, MAC)
Quality: High Quality. No missing contents. Printable

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Description

Description

Examining how religion influences the dynamics of consumption in developing nations, this book illuminates the strategic placement of these nations on the global marketing stage both in terms of their current economic outlook and potential for growth.