Research Themes for Events
Author(s): Rebecca Finkel
Publisher: CABI
ISBN: 9781780642529
Edition:
$39,99
Delivery: This can be downloaded Immediately after purchasing.
Version: Only PDF Version.
Compatible Devices: Can be read on any device (Kindle, NOOK, Android/IOS devices, Windows, MAC)
Quality: High Quality. No missing contents. Printable
Recommended Software: Check here
Important: No Access Code
Description
Description
* The first book to cover events management from a research angle
* Includes a number of case studies to provide a well-rounded approach to the subject
* Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
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