Contemporary Business, Enhanced eText 19th Edition

Author(s): Louis E. Boone; David L. Kurtz; Susan Berston; Brahm Canzer
Publisher: Wiley
ISBN: 9781119812630
Edition: 19th Edition

$39,99

Delivery: This can be downloaded Immediately after purchasing.
Version: Only PDF Version.
Compatible Devices: Can be read on any device (Kindle, NOOK, Android/IOS devices, Windows, MAC)
Quality: High Quality. No missing contents. Printable

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Important: No Access Code

Description

Description

In the newly revised 19th Edition of Contemporary Business, a distinguished team of business experts delivers an accessible and intuitive introduction to central concepts in business and management. Designed to engage with and cultivate interest in the world of business, the book explores topics as varied as entrepreneurship, promotion and pricing strategies, the role of technology in modern business, and customer-driven marketing.