The Emergence of Southern Multinationals Their Impact on Europe

Author(s): Louis Brennan
Publisher: Palgrave Macmillan
ISBN: 9780230235571
Edition:

$39,99

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Description

Description

In today’s globalised world there is a need to investigate new trends in the global economy which impact on Europe. The emergence of these southern multinationals in Europe is one such phenomenon. This book explores the existing trends and trajectories of these companies, the evidence of their impact and their strategies and processes.